Glossary

New to subscriptions? Our glossary is here to help! Find easy-to-understand definitions for all the important terms and concepts you'll come across as you build your subscription business. From MRR to LTV, our glossary is your friendly companion for learning the language of recurring revenue.

Categories

  • -->Unit Economics

    Essential metrics to understand customer profitability and business growth.

  • -->Finance

    Key financial terms for managing revenue and expenses in subscriptions.

  • -->General

    Miscellaneous terms and concepts relevant to subscription businesses.

  • -->Advanced

    Advanced metrics for analyzing subscription business performance.